Cookie Notice
This Cookie Notice explains how Balance & Test Ltd. uses cookies and similar technologies on the Fusion Core AI website. By continuing to browse, you agree to essential cookies. Analytics or advertising cookies can be controlled through your browser settings or consent tools.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site function, improve features, and show usage patterns. Cookies may be session (deleted when you close your browser) or persistent (stored until they expire). They may also be first-party (set by the website) or third-party (set by service providers such as Google).
Types of cookies we use
Essential cookies (always active)
Required for the website to function. Used for security, form submissions, performance, and core platform functionality.
Analytics cookies (optional)
If enabled, Google Analytics and Google Tag Manager would track visitor numbers, pages viewed, traffic sources, and performance metrics to help us improve the site. We do not currently use analytics cookies.
Advertising cookies (optional)
If enabled, Google Ads cookies would measure ad effectiveness, deliver relevant advertisements, and track anonymised conversions. We do not currently use advertising cookies, and we do not use direct email marketing.
Cookies typically used
We currently use only essential cookies. The analytics and advertising cookies listed below may be used in future, and only with your consent.
| Cookie | Provider | Purpose |
|---|---|---|
| _ga, _gid, _gat | Google Analytics | Usage and performance analytics |
| IDE, ANID, NID | Advertising | |
| _gcl_au | Conversion tracking | |
| Functional cookies | Website platform | Core site functionality |
How to control cookies
You can manage cookies through your browser settings to block, delete, or manage site-specific options. Google provides opt-out tools via the Google Analytics Opt-out Add-on and your Google Ads settings. Some websites also display cookie banners for managing your preferences.
Third-party cookies
Cookies from Google Analytics, Google Tag Manager, and Google Ads may process data outside the UK/EEA under their own policies.
Updates
This notice may be updated periodically, with a new "Last updated" date.